February, 2005:

Armed with only a pen and paper, and concern for our customers best interest, we ventured into a neighborhood health food store.  We were astonished at what we saw, as much as what we didn't see, and what we were told! 

Leaving with pages full of notes and a smile, we realized Delicious Organics offers:

• A Better Selection of Organic Produce and organic groceries - more than the stores!

• Fresher Quality of Organic Produce and organic groceries - we move it out as quickly as we receive it and you get it only days after it was harvested meaning it is fresher, more nutritious, and will last longer in your fridge!  That's a better value:  for our bodies and for our pocket books!

• Delivery - Brought to My Door & Unpacked in My Kitchen - (check our new expanded delivery schedule to better serve you!  We are expanding our in-store pick up and shopping hours too; stay tuned!  We are open holidays and weekends now too, but please call first to confirm we are not out on a delivery; we'd love to meet you!  We are conveniently located off I-95 and Ives Dairy Road.)  This saves time and aggravation:

  • no driving to the grocery store,

  • no maneuvering the aisles,

  • no playing "what's the shortest line? game,"

  • no having to drive back home,

  • no schlepping all the bags back in the house,

  • no unpacking,

  • (only to find we forgot something!) - shop from home where you can check your cupboard

• Better Prices - yes it's true, our prices are LOWER!  Every time we've compared local grocery stores as well as other online services, farmer's markets, and even coops, Delicious Organics customers appreciate a SAVINGS in dollars.

Better Quality, Better Selection, Better Service, and Lower Cost!  All this and you are supporting organic farmers, biodynamic farming practices, small new companies (we search out other new companies who care about ingredients and we carry many products you won't find anywhere else!) trying to make a big difference; we share your values of family and good food.  We truly care about our fruits, our vegetables, and our customers. 

PINCH ME, I must be dreaming!

Here's what we found: 

• We saved $28.11 shopping at Delicious Organics!

• They had limited organic produce.  We have a better selection or organics at Delicious Organics!  They did NOT have any organic: limes, bananas, fennel, parsnip, asparagus, artichokes, eggplant, bell peppers (red, yellow, and orange peppers), pineapple, (green beans, fresh English peas, sugar snap peas, snow peas, kale,  escarole, collards, lettuce, Florida Avocados, mushrooms, rutabagas, watermelon radish, celery root, kohlrabi, daikon radish, sunchokes,  all red potatoes, purple potatoes, oriental sweet potatoes, many fingerlings, shallots, zucchini, many hard squash, oranges, sapote, mangos, herbs and more.  And as one of our customers had told us, our prices of ORGANIC were comparable or LESS than many of their CONVENTIONAL products!  We were shocked!  And they flat out told us that some things, like bananas and blueberries weren't available organic.  WRONG!

• Whatever they did have organic, was limited in quantity so we didn't have much from which to choose.

• Some of the quality was very good and some very poor.  The 4 organic cucumbers they had, for example, were all wrinkled.   We have better quality at Delicious Organics!

• They had NO organic Just Tomatoes products.  Delicious Organics carries Organic Just Cherries, Organic Just Peaches, Organic Just Mangos, Organic Just Strawberries, Organic Just Blueberries, Organic Just Raspberries, Organic Just Peas, Organic Just Corn, Organic Mixed Veggies, Organic Just Carrots, Organic Just Tomatoes, Organic Just Black Beans, as well as some conventional Just Tomatoes products that you requested and are not yet available organic.  Our prices of ORGANIC Just Tomatoes products were about the same as their conventional products!  For example, we both carry the conventional Just Gone Bananas; they sell theirs at $5.39 while our price is $4.60!

• They had NO grass-fed dairy products!  We carry Organic Grass-Fed Dairy.

• They had NO organic deli meats.  Delicious Organics carries ORGANIC Applegate Farms Deli Meats.  Our prices of ORGANIC deli meats were less or the same or less than their hormone- and antibiotic-free deli meats.

• They had NO grass-fed Meats!  We only carry grass-fed meats and NOW we even offer ORGANIC Grass-Fed Meats!

• In the meat department, we asked if they had organic chicken.  The butcher said "those over there are all organic."  "Really?  This Bell and Evans is organic?"  "yeah, they are all the same, they feed them all the same, they aren't CERTIFIED organic but they're the same."  PAH!  There are real differences between organic and conventional chickens.  We offer Organic Chicken and Kosher Organic Poultry! 

Local Store Delicious Organics Savings strawberries  $    7.49  $    4.75  $    2.74 blueberries   $    5.99  $    4.29  $    1.70 mixed greens   $    3.69  $    3.75  $  (0.06) anjou pears  1.99 lb   $1.45 ea  $    0.54 pink lady apples  1.49 lb   .86 ea  $    0.20 granny smith apples  2.49 lb  .77 ea  $    0.24 gala apples  2.49 lb   .68 ea  $    0.45 kiwi   $    0.49  $    0.50  $  (0.01) Pineapple   Conventional - $6.49   Organic - sweet golden Costa Rica  $4.88    $    1.61 cilantro   $    1.49  $    1.46  $    0.03 parsley   $    1.49  $    1.49        0   baby carrots   $    1.99  $    1.75  $    0.24 carrots 2lb bag  $    2.49  $    1.99  $    0.50 red chard   $    2.39  $    2.25  $    0.14 red beet bunch   $    2.49  $    2.49       0  beet roots   $    2.99 $1.98  $    1.01 turnip   $    2.49  $    1.32  $    1.17 carrots per lb   $    1.49  $    0.99  $    0.50 celery   $    2.49  $    2.32  $    0.17 cabbage  $    1.29  $    0.89  $    0.40 bok choy  $    1.69  $    1.54  $    0.15 broccoli cof   $    1.99  $    1.50  $    0.49 red onions   $    1.99  $    1.58  $    0.41 yellow onions   $    1.99  $    1.28  $    0.71 white onions   $    2.90  $    1.16  $    1.74 garlic   $    4.99  $    4.32  $    0.67 ginger   $    8.99  $    5.42  $    3.57 cauliflower  $    2.49  $    2.25  $    0.24 cucumbers  3.49 ea   $1.99 per lb  $    0.52 butternut squash  $    1.99  $    1.18  $    0.81 acorn squash  $    1.99  $    1.48  $    0.51 spaghetti squash  $    1.49  $    1.18  $    0.31 jewel sweet potatoes  $    1.99  $    1.32  $    0.67 yukon golds  $    1.49  $    0.90  $    0.59 red potatoes  $    1.49  $    1.01  $    0.48 hass avocado  $    1.99  $    2.07  $  (0.08) roma tomatoes  $    1.99 on sale   $    1.95 regular price  $    0.04 tangelos minneola   $    1.79  .58 ea  $    0.62 slicing tomatoes   2.29 lb med   .99 each large  $    0.31 grape tomatoes  $    2.99  $    2.50  $    0.49 lemons   2.59 lb avg sz   .76 each HUGE  $    0.93 date rolls   7.99   $    5.83 $    2.16 just gone bananas  $    3.39  $    3.19  $    0.20 TOTAL SAVINGS     $28.11

Unlike the local grocery stores, our mark-up is minimal; but the big stores command better prices on items since they buy in such huge quantity.  For now.  As we grow, we are getting better prices and we are passing the savings on to YOU as our way of saying THANK YOU for supporting us!

After our visit through produce, we headed toward dairy and grocery

	Local Store	Delicious Organics	Savings
Yogurt, plain 7 stars	$3.39	$3.19	.20
ov cheddar	4.69
string 4.69
horizon oj	4.69	3.99
smoothie 1.59 sm 4 pk 3.99 sale 3.69 stony sm yog .89 only have 7 strs plain 2.99 ov lactose 3.99 ov other 3.29  sm horizon uht 1.19 horiz cott chz 3.99 ov is 3.29 horiz sr crm 2.99  horz butter sticks 4.99
akewood cran	4.79
pina 4.99 blueberry 4.39
fiji 1.5 2.49 1.99 1.19
appl turk conv no appl org	4.99
applegat hot dogs	4.49
bionature pasta	2.39		.20
deboles	1.99
ricde snaps	3.49
pacific veg broth	3.49
eden beans	1.59
umi tea	4.69
rice dream	2.19
am stone wheat and wht	4.79
multi pancake mix and buttermilk	3.99
simply og van 4 oz	14.59
blue chips	$2.69		.30
Agar Agar	$5.59
Gomasai	$2.29
bread survival 6.59
jogging 6.59
lara 1.99
bumble bar orig only	1.49