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 February, 2005:
Armed with only a pen
and paper, and concern for our customers best interest, we
ventured into a neighborhood health food store. We were astonished at what we
saw, as much as what we didn't see, and what we were told!
Leaving with pages full of notes
and a smile, we realized Delicious Organics offers:
-
A Better Selection of
Organic Produce and organic groceries - more than the stores!
-
Fresher Quality of
Organic Produce and organic groceries - we move it out as
quickly as we receive it and you get it only days after it was
harvested meaning it is fresher, more nutritious, and will last
longer in your fridge! That's a better value: for our
bodies and for our pocket books!
-
Delivery - Brought to
My Door & Unpacked in My Kitchen - (check our new
expanded delivery
schedule to better serve you! We are expanding our
in-store pick up and shopping hours too; stay tuned! We are
open holidays and weekends now too, but please call first to confirm
we are not out on a delivery; we'd love to meet you! We are
conveniently located off I-95 and Ives Dairy Road.) This
saves time, money, and aggravation:
-
no driving to the
grocery store,
-
no maneuvering the
aisles,
-
no working your way
through a pile of fruits or vegetables that have bruises from
being dropped,
-
no playing "what's the
shortest line? game,"
-
no having to drive back
home,
-
no schlepping all the
bags back in the house,
-
no
unpacking,
-
only to find we forgot
something! - shop from home where you can check your cupboard.
Our new shopping cart (due out by the beginning of next month!)
will allow you to add items to your cart all week and will save
your information until you are ready to click the submit button
two days before your scheduled delivery day.
-
Better Prices
- yes it's true, our prices are LOWER! Every time we've
compared local grocery stores as well as other online services,
farmer's markets, and even coops, Delicious Organics customers
appreciate a SAVINGS in dollars.
Better
Quality, Better Selection, Better Service, and Lower Cost!
All this and you are supporting
organic farmers, biodynamic farming practices, healthier foods for you
and your family, small new companies (we
search out other new companies who care about ingredients and we carry
many products you won't find anywhere else!) with healthful ingredients;
we share your values of family and good food. We truly care about our
fruits, our vegetables, and our customers.
PINCH ME, I
must be dreaming!
Here's what we
found:
-
We saved
$33.93 shopping at Delicious Organics! Actually more
because many items are priced per pound. For example, the hard
squash there was $1.99 per lb and we offer it at $1.18 per lb so if
the Butternut was 3 pounds, we'd actually have a savings of $2.43
but for our calculations below we only show a savings of $.81.
-
They had
limited organic produce.
We have a better organic selection at Delicious Organics!
They did NOT have any organic:
Limes, Bananas, Fennel, Parsnip,
Asparagus, Artichokes, Eggplant,
Bell Peppers (red,
yellow, or orange
peppers), Pineapple, Green
Beans, fresh English Peas, Sugar Snap Peas, Snow Peas, Escarole,
Florida Avocados, Rutabagas, Watermelon Radish, Celery Root,
Kohlrabi, Daikon Radish, Sunchokes, All Red Potatoes, Purple
Potatoes, Oriental Sweet Potatoes, many Fingerling Potatoes,
Shallots, many kinds of Hard Squash, Sapote, Mangos,
and more. And as one of our
customers had told us, our prices of ORGANIC were comparable or LESS
than many of their CONVENTIONAL products! We were shocked!
And they flat out told us that some things, like Bananas and
Blueberries weren't even available organic. WRONG!
-
Whatever they
did have organic, was limited in quantity so we didn't have much
from which to choose.
-
Some of the
quality was very good and some very poor. The 4 organic
cucumbers they had, for example, were all wrinkled.
We have a better quality at
Delicious Organics!
-
They had NO organic
Just
Tomatoes products. Delicious Organics carries Organic Just Cherries,
Organic Just Peaches, Organic Just Mangos, Organic Just
Strawberries, Organic Just Blueberries, Organic Just Raspberries,
Organic Just Peas, Organic Just Corn, Organic Mixed Veggies, Organic
Just Carrots, Organic Just Tomatoes, Organic Just Black Beans, as
well as some conventional Just Tomatoes products that you requested
and are not yet available organic. Our prices of ORGANIC Just
Tomatoes products were about the same as their conventional
products! For example, we both carry the conventional Just Gone Bananas; they
sell theirs at $5.39
while our price is $4.60!
-
They had NO
grass-fed dairy products! We carry Organic Grass-Fed
Dairy.
-
They had NO organic
deli meats. Delicious Organics carries ORGANIC Applegate
Farms Deli Meats. Our prices of ORGANIC deli meats were about the same as their hormone- and antibiotic-free deli meats.
-
They had NO grass-fed
Meats!
We only carry
grass-fed meats and now we even offer
ORGANIC Grass-Fed Meat!
-
In the meat department, we asked
if they had organic chicken. The butcher said "those over there
are all organic." "Really? This Bell and Evans is organic?"
"yeah, they are all the same, they feed them all the same, they aren't
CERTIFIED organic but they're the same." PAH! There are
real differences
between organic and conventional chickens. We offer Organic
Chicken and Kosher Organic Poultry!
| |
Local Store |
Delicious Organics |
Savings |
|
strawberries |
$ 7.49 |
$ 4.75 |
$ 2.74 |
|
blueberries |
$ 5.99 |
$ 4.29 |
$ 1.70 |
|
mixed greens |
$ 3.69 |
$ 3.75 |
$ (0.06) |
|
pink lady apples |
lb $ 1.49 |
ea $
0.86 |
$ 0.20 |
|
granny smith apples |
lb $
2.49 |
ea $
0.77 |
$ 0.24 |
|
gala apples |
lb $ 2.49 |
ea $
0.68 |
$ 0.45 |
|
kiwi |
$ 0.49 |
$ 0.50 |
$ (0.01) |
|
Pineapple |
Conventional - $ 6.49 |
Organic - sweet golden $ 4.88 |
$ 1.61 |
|
cilantro |
$ 1.49 |
$ 1.46 |
$ 0.03 |
|
parsley |
$ 1.49 |
$ 1.49 |
0 |
|
baby carrots |
$ 1.99 |
$ 1.75 |
$ 0.24 |
|
carrots 2lb bag |
$ 2.49 |
$ 1.99 |
$ 0.50 |
|
red chard |
$ 2.39 |
$ 2.25 |
$ 0.14 |
|
red beet bunch |
$ 2.49 |
$ 2.49 |
0 |
|
beet roots |
$ 2.99 |
$ 1.98 |
$ 1.01 |
|
turnip |
$ 2.49 |
$ 1.32 |
$ 1.17 |
|
carrots per lb |
$ 1.49 |
$ 0.99 |
$ 0.50 |
|
celery |
$ 2.49 |
$ 2.32 |
$ 0.17 |
|
cabbage |
$ 1.29 |
$ 0.89 |
$ 0.40 |
|
bok choy |
$ 1.69 |
$ 1.54 |
$ 0.15 |
|
broccoli cof |
$ 1.99 |
$ 1.50 |
$ 0.49 |
|
red onions |
$ 1.99 |
$ 1.58 |
$ 0.41 |
|
yellow onions |
$ 1.99 |
$ 1.28 |
$ 0.71 |
|
white onions |
$ 2.90 |
$ 1.16 |
$ 1.74 |
|
anjou pears |
lb
$ 1.99 |
ea $ 1.45 |
$ 0.44 |
|
garlic |
$ 4.99 |
$ 4.32 |
$ 0.67 |
|
ginger |
$ 8.99 |
$ 5.42 |
$ 3.57 |
|
cauliflower |
$ 2.49 |
$ 2.25 |
$ 0.24 |
|
cucumbers |
ea $ 3.49 |
lb $ 1.99 |
$ 0.52 |
|
butternut squash |
$ 1.99 |
$ 1.18 |
$ 0.81 |
|
acorn squash |
$ 1.99 |
$ 1.48 |
$ 0.51 |
|
spaghetti squash |
$ 1.49 |
$ 1.18 |
$ 0.31 |
|
jewel sweet potatoes |
$ 1.99 |
$ 1.32 |
$ 0.67 |
|
yukon golds |
$ 1.49 |
$ 0.90 |
$ 0.59 |
|
red potatoes |
$ 1.49 |
$ 1.01 |
$ 0.48 |
|
hass avocado |
$ 1.99 |
$ 2.07 |
$ (0.08) |
|
roma tomatoes |
on sale $ 1.99
|
regular
price $ 1.95
|
$ 0.04 |
|
tangelos minneola |
$ 1.79 |
ea $
0.58 |
$ 0.62 |
|
slicing tomatoes |
lb med $ 2.29 |
each
large $ 0.99 |
$ 0.32 |
|
grape tomatoes |
$ 2.99 |
$ 2.50 |
$ 0.49 |
|
lemons |
lb avg sz $ 2.59 |
each
HUGE $ 0.76 |
$ 0.93 |
|
date rolls |
$ 7.99 |
$ 5.83 |
$ 2.16 |
|
just gone bananas |
$
5.39 |
$
4.60 |
$
0.79 |
|
yogurt, seven
stars |
$ 3.39 |
$ 3.19 |
$ 0.20 |
|
xl eggs Happy Hen |
$ 3.69 |
$ 3.49 |
$ 0.20 |
|
paper towels
ECOS |
$ 2.79 |
$ 2.20 |
$ 0.59 |
|
Orange
Guard |
$ 9.49 |
$ 7.99 |
$ 1.50 |
|
baby laundry
ECOS |
$ 15.99 |
$ 13.99 |
$ 2.00 |
|
window kleener
ECOS |
$ 3.89 |
$ 3.59 |
$ 0.39 |
|
dish detergent
ECOS |
$ 3.69 |
$ 3.25 |
$ 0.44 |
|
TOTAL SAVINGS |
|
|
$33.93 |
|
Unlike the grocery stores, our mark-up is minimal; but the big stores command
better prices on the items since they buy in such huge quantity.
Unlike the stores, we focus on organics even though there is less money
in organics, which is why they focus on conventional produce.
We are proud that we are fulfilling our dream of:
-
making organic foods an affordable option for
everyone!
-
making life easier by offering only healthful
and environmentally safe products!
-
making life easier with delivery and online or
phone ordering!
-
offering more kinds of fruits and
vegetables!
-
getting fresher organic
produce to you faster!
-
finding new products and supporting new
companies who are making a difference with healthful products!
-
supporting organic practices!
-
supporting our community and buying from
Florida organic farmers as much as possible!
-
improving social conditions of communities
through Fair Trade practices!
-
encouraging companies to do the right
thing for our environment, our health, our future, and wildlife
instead of simply doing what's best for their bottom line - good
food, fair trade, biodynamic and organics, healthfully prepared
foods make good sense for everyone!
-
meeting people who share our values!
We learn from you and listen to your suggestions. Thank you so
much for allowing us to do the job of feeding your family. We
are honored.
And YOU:
-
have less stress,
-
a better selection
-
of better
priced
-
and more nutritious fruits and vegetables.
-
use less gas
driving around town so you save money
-
plus you save time in traffic
-
and
create less pollution from driving.
-
have a personal shopper who picks out the
best produce for you and lets you know when we get in other new
products that meet your profile.
-
support organic farming
practices that protect our future, our water supply, the very essence of
our existence - our food - for a healthy and longer life.
-
support our local economy and a small
company trying to make a big difference.
THANK YOU!
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